STRETCH Digital: A publication of Malaysian Rubber Export Promotion Council (Volume 4, 2020)

Title: Value Creation. MREPC's Role in the Malaysian Rubber Products Industry. Thinking Outside the Box, Stretching the Limits. While looking at a plug socket at one corner of his office, YM Raja Dato’ Haji Idris Raja Kamarudin, Chairman of the Malaysian Rubber Export Promotion Council (MREPC), poses a question, “Have we explored all the products that can be made out of rubber?” YM Raja Dato’ Haji Idris believes that a combination of ideas, innovation and invention will enable the Malaysian rubber products industry to grow and become more competitive in the world markets – and one way to make that happen is through value creation. You do not want to miss this interview with the man whose world view is set to elevate MREPC, and the industry to the next level.